dave

After being involved with digital marketing for over 25 years and holding several senior and directorial roles in digital marketing, it comes as no surprise that Dave is widely regarded as an authority on paid search and PPC in particular.

Web Wednesdays – December Week Three

This week's edition has all the emotions! From Google looking back over this year, to a brand rich in racing heritage set to make a comeback, we can't wait to find out next week's news!

Why your business should be on TikTok

We’ve outlined some key points for setting up a TikTok account in this article, as well as a background into what has made this app so successful.

Web Wednesdays – December Week Two

This week, we discover a huge increase in Google searches for vans and how Snapchat is desperate to keep up with its social media rivals! 🥊

Web Wednesdays – December Week One

In this, the first Web Wednesday of December, we look at an entirely new advertising opportunity from Youtube, as well as a shocking teaser from MINI!

Web Wednesdays – November’s final week

As we look back over the month of November, it’s been one of record breaking figures and exciting new releases, with only a slight bit of controversy thrown in for good measure!

Why Bounce Rate Doesn’t Matter

Should car dealers stop obsessing about bounce rate? Why having a low or high bounce rate means nothing its own.