Welcome to AdFeeder’s web Wednesdays, your weekly dose of the latest news and stories that have caught our eye. From technology news to the latest vehicle releases and everything in between, we aim to bring you a quick run down of what you need to know each week.
We are back for 2021!
It’s been a busy few days already, but grab a hot drink and scroll through what’s caught our eye this week!
Ready? Let’s go!
Tesla very nearly delivered 500,000 vehicles in 2020
Tesla fell just shy of hitting CEO Elon Musk’s goal of delivering 500,000 vehicles in 2020, having shipped a record 499,550 throughout the year — or 99.91 percent!
It’s still yet to be officially confirmed, but either way, that’s more than double what the next-largest sellers of electric vehicles did in 2020, like China’s BYD or Germany’s Volkswagen. Musk tweeted recently: “So proud of the Tesla team for achieving this major milestone! At the start of Tesla, I thought we had (optimistically) a 10% chance of surviving at all”.
F1 2020 video game comes to Google Stadia
Get your motorsport fix during lockdown 3.0 with the freshly introduced F1 2020 game to Google’s award-winning Stadia platform!
Stadia may have already celebrated its one-year anniversary last month, but that doesn’t mean that Google is giving up any momentum. The service has released a wealth of new games and discounts across the entire platform, in a bid to turn seasoned Xbox and Playstation gamers over to their innovative new platform.
Arnold Clark opens EV centre in Scotland
The car dealer has opened an Innovation Centre in Glasgow featuring electric and hybrid cars. Clark’s MD said: “We’ve invested well over £5m in our Innovation Centre in Glasgow. It’s not a site we are selling anything from. It’s specifically an innovation, information and educational centre.”
We are more than happy to see projects like this starting to gain traction, the EV market is set to soar during this year with brands of all price points are looking for a slice of that market! Interestingly, MD Eddie Hawthorne also stated: “We’ve invested well over £5m into it, despite it not being a site we are selling anything from. It’s specifically an innovation, information and educational centre.”
Google test TikTok & Instagram videos in searches
Google is looking for ways to keep users on its app after searching, instead of leaving and viewing content elsewhere. Its latest idea to do this is a new feature to surface Instagram and TikTok videos in search – within their own dedicated carousel at the top of the Google app.
Users will find a new ‘Short Videos’ carousel showing varied top hits from the social media platforms, which we feel will be hugely beneficial for product and brand awareness going forward. We will be keeping a close eye on this one as Google develops it!
Elliot is our resident tech-lover and petrolhead, who is in charge of spreading AdFeeder to the masses! Having previously worked with brands such as Porsche and BMW, Elliot specialises in content creation and social media.